The questions people actually ask.
These are the objections we hear on first calls, answered the way we would answer them on the phone. If the honest answer is “not yet,” that is what it says.
Will my parent actually use it?
There is nothing to use. The screen is already on the right thing when they walk in the room — no menu, no login, no app to open, no remote sequence to remember. That is the entire design premise: a person living with memory loss should not have to operate anything in order to benefit from it.
Where someone does want to steer — picking a walk, starting a sing-along — a family member or care partner in the room can do it in a tap.
Is there a camera or a microphone in the room?
No. The screen we ship has no camera and no microphone of its own. This is a hardware constraint, not a setting someone could switch on later.
Sing-along and family video calls need an iPhone in the room — a visiting family member’s or a care partner’s. That phone supplies the camera and microphone and puts the picture on the television, and only while the call or session is running. When the phone leaves, nothing in the room can see or hear. These are things you do with someone during a visit, not a way to dial in from somewhere else — and they carry their own requirement, below.
Do sing-along and video calls cost extra?
Yes, and not to us. Both run from an iPhone in the room, and that phone needs an iCloud account with a paid Apple subscription. Apple bills that separately — it is not included in what we charge, and we do not mark it up or resell it.
Everything else — the calm programming, the music, the trivia, the virtual walks — needs no phone in the room and nothing extra bought from anyone.
What happens if something breaks?
A replacement ships. There is no support ticket queue to navigate and no call to a facility IT department. Devices are managed remotely, so in most cases we see a problem before anyone in the building has to report it.
How much work is this for my staff?
Hardware arrives configured. Staff plug it in; nothing else is asked of them. There is no facilitator training, no printouts to prepare, and no program to run from scratch — sessions are ready-made and start with a single press.
What does this ask of our IT or our network?
Very little, deliberately. Devices are locked down and centrally managed — no drift, no stray installs, no sign-outs. Connections are outbound only, over a single secure port, which is an architecture most compliance teams can approve without a lengthy review. Devices can sit on an isolated guest VLAN.
What does it cost, and how is it billed?
Pricing is per room and depends on the size of the deployment, so we quote it rather than publish it. Tell us how many rooms you are considering and we will put together numbers for your community.
Can we see how it is being used across the community?
Care teams can see device health and push Calm or Engage to any room today. The full facility dashboard is arriving Q4 2026 — that is roadmap, not a current capability, and we would rather say so than let it read as something available now.
Is this clinically proven to change resident behavior?
The underlying content program is evidence-based and built on a decade of research with clinical partners, and care teams in pilot deployments have reported improvements in mood and calm. Those are observed pilot results reported by staff, not a guaranteed clinical outcome, and we do not present them as one.
Ask us the question that isn’t here.
We would rather answer a hard one early than discover it late.
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